Getting to know tables for business
Initial kickoff meeting enabled us to really understand the people behind the brand, their mission, vision, values and what makes them unique.
Research &
Exploration
Understanding TFB’s key market’s, buying behaviours, wants and needs. Looking at the existing furniture sector and success brands and sites that sit within this space.
Creative ideas +
Initial designs
Using the knowledge thus far initial logo designs, the treatments and web elements are drawn up to determine the visual direction for the brand.
Photoshoot &
retouching
Professional photography and art direction provided with us to ensure quality product imagery that conveys the visual style for the brand and fits to the new site design.
Finalizing &
pre-launch
Style guide and logo packs provided to the client including artwork for stationery and signed off visual direction for further website development.